BTN Communications, February 9, 2024

On Thursday, Feb. 8, the matchup between No. 2 Iowa and Penn State delivered 657,000 viewers, making it the most-watched women's athletic event in Big Ten Network history. The previous record of 612,000 viewers was set on Oct. 21, 2023, in a women's volleyball matchup between Wisconsin and Nebraska.

The matchup between the Hawkeyes and Nittany Lions is the most-watched women's basketball broadcast on BTN, besting the previous record of 421,000 viewers set earlier this year in a matchup between Iowa and Nebraska on Jan. 27.

Women's basketball broadcasts on BTN are averaging 109,000 viewers this season, a +74% increase over last year's performance.

All viewership data is attributed to Nielsen Media Research.

BTN's upcoming women's basketball schedule is below, with all games also streaming on the FOX Sports App.

Television Schedule (all times ET)

Saturday Feb. 10 Rutgers At Michigan 2 PM
Tuesday Feb. 13 Minnesota At Rutgers 7 PM
Sunday Feb. 18 Michigan State At Michigan Noon
Tuesday Feb. 20 Wisconsin At Minnesota 7 PM
Tuesday Feb. 20 Northwestern At Nebraska 9 PM
Thursday Feb. 22 No. 5 Ohio State At Penn State 6 PM

 

Additional matchups will also air exclusively on B1G+. To view the full schedule or learn more about subscription information, visit bigtenplus.com.