Brent Yarina, BTN.com Senior Editor, June 10, 2015

Urban Meyer knows championships. We know this. You know this. And the Cleveland Cavaliers know this.

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The Cavaliers, seeking their first NBA crown, had the Ohio State football coach and owner of three national titles address the crowd during Game 3 of the NBA Finals on Tuesday night.

Meyer didn't deliver some motivational speech to the crowd; instead, he was straight and to the point, saying, "One thing to say: O-H!"

The fans at Quicken Loans Arena, in response, erupted in an I-O.

Seconds later, "Hang on Sloopy," the state rock song of Ohio, was played.

h/t: elevenwarriors.com