What does every Big Ten football tailgate need? A school-themed Jell-O mold, of course. The people over at Jell-O have added 16 schools to their “University Mold Kits” line, which includes Big Ten members Iowa, Michigan, Michigan State, Ohio State and Wisconsin.
This is sports marketing at its finest and it makes for a great treat for your Saturday tailgate.
Check out our other Gone Viral posts:
- Bank of Ann Arbor puts up Jim Harbaugh-themed billboard
- Video: Muhammad-Ali Abdur-Rahkman soars for big flush at Maryland
- Nebraska releases new hype video, narrated by Mike Riley
- Spike Albrecht takes Egg Crack Challenge for Juvenile Diabetes
- Video: Maryland fans pull off amazing flash mob stunt at halftime
Here is a look at the available Big Ten molds and their flavors.
Team allegiance aside, which flavor sounds the best?
Now, we ask, when are the other nine Big Ten teams going to be added to the mix?
Move over, chips and dip!