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BTN LiveBIG: Purdue's Rube Goldberg wins award

How did Rube Goldberg’s name become synonymous with overcomplicated machines that do simple tasks? Because he made cartoon fun of complicated machines. He was so successful at his drawings that a hundred years after his birth, Purdue University decided to harness the obsession Americans have with his absurdly complex machines and founded a competition for people to design machines like Goldberg drew. Rube Goldberg was born on July 4, 1883, and raised in the San Francisco Bay area. He graduated from the University of California, Berkeley, with a College of Mining degree. In 1907, Goldberg moved to New York City,