BTN today announced its 2018 baseball and softball schedule, featuring over 400 games on BTN/BTN2Go and BTN Plus throughout the upcoming season. BTN’s television coverage of Big Ten baseball begins with a non-conference showdown between Pittsburgh and Penn State on Wednesday, March 21, at 6:30 p.m. ET. Last season Nebraska claimed its first ever regular season Big Ten Championship and Iowa won the Big Ten Tournament en route to the NCAA tournament for the second time in three years. The Big Ten coaches voted the Indiana Hoosiers, currently ranked No. 14 nationally, as the 2018 conference favorite. BTN’s television coverage
The 2018 Big Ten Men’s Basketball Tournament on BTN delivered significant audiences this past week, featuring the most-watched programming across all cable sports networks in BTN’s 12 metered markets* over four doubleheaders on Thursday, March 1 and Friday, March 2. The average audience for the sessions, two on Thursday and two on Friday, bested competing programming on every other national cable sports network** in Baltimore, Chicago, Cleveland, Columbus, Dayton, Detroit, Indianapolis, Milwaukee, Minneapolis, New York, Philadelphia and Washington, D.C. Additionally, the 2018 Big Ten Men’s Basketball Tournament not only produced BTN’s largest aggregate tournament viewership ever, up 99% over the
In partnership with NYC Parks, BTN yesterday opened the new-look Triborough Bridge Playground B after its first significant renovation in over 20 years, complete with a custom court design by Brooklyn-based artist Mark Paul Deren (MADSTEEZ). The art, representing colors from all 14 Big Ten universities and incorporating Deren’s signature “M,” was painted on freshly laid asphalt to accompany the two new basketball hoops installed. To open the court, BTN hosted a youth clinic put on by the trainer for numerous NBA All-Stars, Chris Brickley, and former New York Knicks forward, Big Ten Player of the Year and Indiana Hoosier,
BTN’s week-long coverage of the Big Ten Men’s Basketball Tournament presented by SoFi begins tonight and includes 10 game broadcasts, a comprehensive studio presence and digital and social initiatives to bring fans closer to the action in Madison Square Garden. Coverage begins at 5 p.m. ET today with the exclusive, live announcement of the annual Big Ten basketball awards on the BTN Live: All-Conference Selection Show. Host Rick Pizzo and Jon Crispin will reveal All-Big Ten selections, as well as Big Ten Player, Coach of the Year and Freshman of the Year. Interviews with select award winners will also be
BTN today announced its first ever 4K productions will be available on DIRECTV, Dish and Layer3 TV for all 10 broadcasts of the Big Ten Men’s Basketball Tournament presented by SoFi. Game Creek Video, which facilitated FOX Sports World Series broadcasts in 4K, will assume the same role in providing the technology necessary to produce games and on-site studio coverage in 4K throughout the tournament. The network also announced its on-air talent for the tournament, highlighted by Gus Johnson and Bill Raftery. Kevin Kugler (play-by-play), Stephen Bardo (analyst) and Mike Hall (sideline) will handle duties for opening night in Madison
With the use of iconic advertising, custom art installations and a world-renowned design team, BTN today announced plans to keep up in the city that never sleeps. The campaign, centered on the Big Ten Men’s Basketball Tournament Presented by SoFi, began on Monday and will run through the conclusion of the tournament on Sunday, March 4. With the guidance of creative and media agency of record Fallon, and the creative work of Van Orton Design, fans around Madison Square Garden and commuters heading to and from Penn Station will be surrounded by reminders of the tournament’s debut in New York
BTN today announced its 2018 coverage of Big Ten men’s and women’s lacrosse, televising at least 28 games, including six postseason matchups, and streaming approximately 30 other games on BTN Plus. Additional regular season events may be added to the schedule at a later date. Men’s television coverage begins on Saturday, Feb. 17, when Stony Brook visits No. 16 Penn State at 2 p.m. ET. Highlighting the remainder of the schedule are five appearances by reigning national champion and No. 2 ranked Maryland, including a matchup against No. 9 Notre Dame on Saturday, March 3, at 11 a.m. ET. BTN
As part of tonight’s Super Wednesday doubleheader coverage presented by U.S. Cellular, BTN will provide an additional live presence at Mackey Arena before, during and after the matchup between No. 3 Purdue vs. No. 14 Ohio State. The battle at the top of the Big Ten Conference, tipping off at 8:30 p.m. ET on BTN, features two teams with the best combined league record (23-1) through at least 24 conference games in the past 20 years. Pregame Digital Content Follow along on Periscope as BTN contributor Andy Katz takes you inside shootaround for both Ohio State (noon – 1 p.m.
The Big Ten Conference and Big Ten Network today announced a multi-year agreement naming SoFi as the presenting sponsor of the Big Ten Men’s Basketball Tournament. SoFi, a modern finance company taking an unprecedented approach to lending and wealth management, will not only be the on-site tournament sponsor, but also present the on-air coverage of all 10 tournament games televised on BTN. “SoFi is all about fostering and rewarding the ambition of its members, and we see those same values reflected in Big Ten athletics,” said Margi Brown, VP of Marketing and Media at SoFi. “The men’s basketball tournament provides
With February here, it’s time to focus more attention on how many Big Ten teams could make the NCAA tourney. It looks like four schools are in good shape to make the Big Dance. Plus, take a look at how many bids the Big Ten received in each of the last 18 seasons.