In addition to being named President, National Networks at Fox Sports in January of 2018, BTN President Mark Silverman sets the strategic direction and leads the day-to-day operations for the first internationally distributed conference-owned college television network. The network’s first and only president, Silverman guided the network to profitability within two years of launch, and helped the network achieve its distribution goals of over 60 million homes. As President, National Networks at Fox Sports, Silverman oversees all programming, production, marketing, and digital for FOX, FS1 and FS2 live events and studio shows in addition to his responsibilities at BTN.
Under Silverman’s leadership, BTN’s ratings and advertising revenue have significantly improved annually, with record-setting ratings for football, basketball, studio shows and original programming. The network also has added top national advertisers including Shell, Gatorade, State Farm, Discover and T-Mobile while attracting top national talent such as Gus Johnson, Bill Raftery, Matt Millen, Dave Wannstedt, Joel Klatt and lead studio host Dave Revsine.
BTN has produced more events every year under Silverman’s leadership, growing from 413 events in 2007-08 to the more than 1,500 high-definition events on all platforms by 2017.
In addition to live events, BTN offers a full complement of studio and original programming, including its signature series, The Journey. Other original programming includes Big Ten Elite, Scarlet and Gray Days: Inside Ohio State Training Camp and the network’s feature-length documentaries, Unbeaten: The Life of Brook Berringer and Tiebreaker, about the 1973 Ohio State-Michigan game and its controversial aftermath that ultimately changed the Big Ten’s bowl structure.
Through BTN Plus the network currently streams thousands of HD quality events, many of which also air on delay on the linear network as part of the Student U initiative. Using state-of-the-art technology in portable production kits called “fly-packs,” the students produce and announce the events, allowing them to gain real-world television experience. More than 500 students across all Big Ten campuses participate in Student U each year.
Under Silverman’s watch, BTN has received numerous marketing and programming awards. The Journey: Big Ten Basketball, was nominated twice for a National Emmy and BTN also earned an Edward R. Murrow Award in the category of video sports reporting.
Silverman began his media career in the entertainment industry at The Walt Disney Company, where he held a number of executive positions during his 13-year tenure, principally in the television and movie studio divisions. Prior to joining BTN, Silverman served as Senior Vice President and General Manager of the ABC Cable Networks Group. Silverman also previously served as Senior Vice President and General Manager, ABC Family Channel, where he was responsible for channel operations and the development of its business strategy, with emphasis on ad sales, business affairs, business development and finance.
Silverman holds a Bachelor of Arts degree in economics from the University of California, Los Angeles and a Master of Business Administration degree from the University of Michigan.
Senior Vice President, Human Resources & Business Operations
Kim Beauvais serves Vice President of Human Resources and Business Operations. In her role, she oversees all business operations strategy and execution and human resource functions as well as management and administration of contracts and travel. In 2016, Beauvais was named to the SportsBusiness Journal’s Forty Under 40 List.
Serving as BTN’s Director of Human Resources, Beauvais was part of the original management team hired when the network launched in 2007, and has overseen all strategic human resources functions, including executive leadership and talent management programs, during that time. In 2010, BTN was named 24th on Brill Street’s Top Chicago companies for Gen Y. The network, now with more than 100 employees, is the only national network with headquarters in Chicago. Beauvais was promoted to her current role in March 2013.
Before joining BTN, Beauvais worked for Anschutz Entertainment Group (AEG) as an HR Business Partner within its sports division. During her tenure there, she assumed day-to-day responsibilities for the Chicago Fire Major League Soccer team and Toyota Park. Beauvais was part of the team that opened The Home Depot Center and Toyota Park and previously worked in the front office of the Milwaukee Bucks.
A Wisconsin native, Beauvais received a Bachelor of Arts Degree in Sports Administration with a minor in business and a Masters of Liberal Studies in Sports Marketing, both from Valparaiso University in Valparaiso, Ind.
Senior Vice President, Programming & Digital Media
Michael Calderon joined BTN in February 2007 as its Director of New Media and was promoted in April 2010 to Vice President, Digital & Interactive Media. In July 2012, he added Programming to his list of responsibilities and in December of 2016, he was once again promoted to Senior Vice President, Programming and Digital Media.
Calderon manages all aspects of BTN’s programming and digital media strategy, including BTN.com and social media, and in 2011 was responsible for creating and launching BTN2Go, one of the pioneering “TV Everywhere” services in the sports industry.
In his various roles, Calderon has also collaborated with the Big Ten Conference office to structure Olympic sports schedules in a way that maximizes TV and digital exposure without sacrificing student-athlete welfare. This resulted in an increase in the number of televised B1G events on BTN from 418 in 2011-12 to more than 500 in 2016-17 and an increase in the number of streamed B1G events every year. BTN’s subscription-based streaming service, BTN Plus, now streams more than 1,000 events per year.
Over the past several years, the Indiana native has been responsible for the network’s digital and social media programming and distribution strategy, including serving as the network’s primary contact with social media companies looking to explore distribution opportunities. As a result, Calderon has negotiated content distribution deals with the likes of Amazon, FloSports, 120 Sports, Campus Insiders, Bleacher Report, Perform Group, Verizon Wireless, CBS Interactive, Facebook, Twitter, Google and others. In his role as SVP, Calderon will also continue to oversee all network programming schedules as well as the BTN Originals team that is responsible for the Emmy-nominated The Journey.
Prior to joining BTN, Calderon served as the Director of Online Operations for Premiere Global Sports, which provides travel, hospitality, and marketing services for consumers, corporations and universities. He also spent seven years at Sporting News Radio, where he led the national radio network’s new media strategy and served as Operations Director. At Sporting News, Calderon developed and managed relationships with several prominent content partners, including Yahoo!, AOL, RealNetworks, GoTV, OnStar, XM Satellite Radio, and MSpot.
Calderon holds a Bachelor of Arts degree in Telecommunications with a Business minor from Indiana University and completed graduate work in the MBA program and in the College of Mass Communications & Media Arts at Southern Illinois University.
Senior Vice President, Production & Executive Producer
Mark Hulsey joined the Big Ten Network as Vice President, Production and Executive Producer in July 2009. In April 2014, Hulsey was promoted to Senior Vice President of Production and Executive Producer. Under Hulsey’s direction, the Big Ten Network produces more than 1,500 live events a year, including 1,000 streamed events through BTN’s innovative Student U initiative.
Throughout Hulsey’s tenure, the network has been an industry leader in technical advancement for the production of live events. Big Ten Network was the first collegiate sports network to initiate the “at home” production model, allowing the network to produce hundreds of live events per year from their Chicago studios, rather than producing all live events solely on-site.
Hulsey came to Chicago after serving as the Executive Producer at Fox Sports Midwest/Fox Sports Indiana/Fox Sports Kansas City since 2000. At Fox Sports Midwest, Hulsey administered the production of more than 450 live events for seven universities and professional sports teams in a six-state region. Additionally, he oversaw all live event studio pre-game and post-game coverage, collegiate preview shows and 30-minute specials. During Hulsey’s tenure, Fox Sports Midwest won multiple Emmy awards for best Live Event Special for coverage of the St. Louis Cardinals and St. Louis Blues. Hulsey also produced and directed numerous live events for the network.
Prior to joining Fox, Hulsey served as the VP, Broadcasting for four years with the NHL’s Phoenix Coyotes. While in Phoenix, Hulsey created and oversaw the Coyotes in-house broadcast department. He received a regional EMMY award for the Coyotes telecasts in the first year of the franchise.
His career also includes serving as the Director of Broadcasting for the NHL’s Colorado Avalanche and the Denver Nuggets of the NBA.
Hulsey graduated with a degree in Film Studies from the University of Kansas.
Vice President, Studio Production
Emmy-Award Winning producer Quentin Carter has been with BTN since its launch in 2007, where he began as a coordinating producer. He was promoted to senior coordinating producer in 2011 and was named vice president of studio production in 2016.
As the VP of studio production, Carter is responsible for overseeing all studio operations, including the creation of new programming, development of on-air talent, execution and increase in studio shows year-over-year and supervising all full-time and freelance personnel.
Carter also oversaw the implementation of studio automation at BTN, which greatly increased the efficiency of studio production, as well as the successful launch of BTN Tailgate, the network’s college football pregame show.
Carter joined the Big Ten Network in July 2007 after serving as the coordinating producer at MSG Network, where he managed the company’s programming and content development for various outlets, most notably including, “Talk of Our Town”, “Sportsdesk” and NKY Way, a biweekly magazine that showcases the New York Knicks. While at MSG, Carter also served as a freelance associate director for CBS Sports’, and worked on “The NFL Today,” college football and NCAA college basketball productions.
Prior to joining MSG Network, Carter served as coordinating and supervising producer at FOX Sports New York from 2000-2003 where he oversaw studio and field production in addition to managing content, budgets and personnel. Throughout his career, Carter has worked for numerous outlets including serving WNBC-TV, Major League Baseball Productions, ESPN, NEWSPORT, WPIX and WFAN Radio.
Carter graduated from the University of Pittsburgh with a degree in Broadcast Communications.
Vice President, Marketing
Harvego oversees consumer marketing for the Big Ten Network including brand positioning and strategy, media buying, on-air and grassroots promotions. She is the winner of numerous national cable and sports marketing competitions including multiple ACC Beacon, Addy, CTAM Mark, National Sports Forum and CableFaxie awards.
Harvego created the network’s College Sports! branding campaign which garnered several marketing awards including Promax BDA’s television marketing award for best General Channel Image Campaign in 2015.
Harvego has also executed several memorable marketing events including the highly successful BTN Big 10k. The race has grown into one of the largest 10k’s in the country with over 15,000 participants that come from all 50 states as well as 12 different countries.
Her other campaigns have included creating 8-foot bobbleheads and mascots of renowned Big Ten Icons including Jesse Owens, Drew Brees and BJ Armstrong. She also created an interactive life-sized hologram of former Heisman Trophy winner Eddie George which won several marketing awards including being named by AdWeek as the Best Use of Out Of Home in 2009.
Harvego joined the Big Ten Network in May 2007 after serving as the director of marketing and promotion for Rainbow Sports Networks in New York, a subsidiary of Cablevision. Her responsibilities included oversight of integrated sales and marketing campaigns, consumer marketing, on-air promotions, multi-platform marketing, communications and brand development for Rainbow’s several regional sports services. She also managed the communications and marketing strategy for the launch of sportskool, Rainbow’s sports video-on-demand network. Her public affairs awareness program for sportskool won a 2005 Beacon Award from the Cable Television Public Affairs Association.
Prior to joining Rainbow Sports Networks, Harvego held marketing and communications positions with Fox Sports Net Northwest and Fox Sports Net Arizona.
An avid triathlete and runner, Harvego has completed 10 Ironman triathlons including qualifying and competing in the Ironman World Championship in Kona, Hawaii. She also qualified and competed in the 2012 Boston Marathon.
She holds a Bachelor of Science in communication from the University of Utah and a Masters of Sports Administration from Ohio University.
Vice President, Ad Sales
Jim Reeder is responsible for providing oversight and strategic direction for the entire BTN sales team, which in 2017 also began offering multimedia, marketing and corporate partnership opportunities associated with Big Ten events. The arrangement charges Reeder and team with delivering impactful, strategic corporate partnership initiatives for the Big Ten Conference through media, corporate hospitality, presenting sponsorships of select championships and tournaments, venue exposure, branding opportunities and product sampling. Reeder joined the network after serving as an executive for Fox Networks, where he sold Fox Sports Net, Fox College Sports, Fox Soccer, FUEL TV, and SPEED.
Reeder grew up in Evanston and graduated from Northwestern, where he played baseball. In his junior year at Northwestern, he was drafted by the Houston Astros and played in their farm system for three years. He finished his degree in the off-season and graduated in 1998. In 2000, Reeder joined Anschutz Entertainment Group (AEG), as Account Executive, Sponsorship Sales. He also worked at Tony Hawk Inc. as the Director, Sponsorship and Marketing before joining Fox in 2005.