BTN, Big Ten celebrate at NYC party

BTN threw an exclusive party at Cipriani in New York Thursday for 1,000 alumni and friends of the Big Ten that featured some of the conference’s best-known celebrities along with mascots and cheerleaders.

We were there to celebrate the Big Ten’s expansion to the East Coast as well as increased distribution for BTN.

On Wednesday, BTN President Mark Silverman told reporters that Comcast will carry BTN on a broader level of service in New Jersey and Maryland, joining Time Warner and Cablevision in expanding the network’s availability. BTN is expected to have more than 60 million subscribers nationwide by kickoff of the 2014 football season.

The group of Big Ten celebrities introduced to the cheering crowd included coaches, former Big Ten standouts and NBA and NFL greats:  Brady Hoke, Darrell Hazell and Gene Keady, greats such as Jerry Lucas, Franco Harris and Plaxico Burress, Quinn Buckner and Mateen Cleaves and newcomers such as Trey Burke, Robbie Hummel and Jordan Taylor.

And they cheered for the five Heisman Trophy winners who attended: Eddie George, Ron Dayne, Mike Rozier, Johnny Rodgers and Eric Crouch. Fans could take photos with the Heisman, Rose Bowl and Big Ten Football Championship trophies, and post selfies using the hashtag #ThinkB1GNY that were displayed on the big screen.

BTN lead studio host Dave Revsine was the night’s emcee, and Mekka Don, who played football at Ohio State and previously was a corporate litigator, sang “Big Ten: Lay it on the Line,” which he created for the 2014 Big Ten Men’s Basketball Tournament.

We thought you’d like to see the video that kicked off the night. Enjoy!

Show Comments (3 Comments)
3 Post Your Comment
maryam on 6/27/2014 @ 2:34pm EDT Said:

I don’t recall the Big 10 days of Franco Harris, Eric Crouch, Mike Rozier or Johnny Rodgers.
How did they do in their Rose Bowl games?

Chaz on 6/27/2014 @ 5:15pm EDT Said:

maryam, I guess you missed the memo that the Big Ten has added some new teams.

maryam on 6/29/2014 @ 4:14am EDT Said:

@chaz, although the Big 10 has added 4 schools since 1993, athletes and coaches who were not Big 10 members at the time they were at their schools should not be viewed as Big 10 honorees because it cheapens those that were Big 10 members.
The Big 10 didn’t benefit from Nebraska’s and Penn State’s football success prior to joining the Big 10 so why should they honor Big 8, Big 12, ACC and independent success?

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