Learn about NU's Purple 'Gotcha Ball Kid Program'

Evanston’s Lincoln Elementary School has partnered with Northwestern for the “Gotcha Ball Kid Program” that rewards students’ good behavior with opportunities to be a ball kid at Northwestern men’s and women’s basketball games. When Lincoln students display exceptional sportsmanship, teamwork and respect, they receive a special purple Northwestern “gotcha” from a teacher or school staff member.

The purple gotcha earns you a chance to be selected in a weekly raffle to serve as the ball kid. Mike Hall takes a closer look at the partnership in this BTN video feature.

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