Brent Yarina, BTN.com Senior Editor, November 25, 2013

@LostLetterman
@LostLetterman

By now, you've probably seen one of the many "Dramatic Gopher" YouTube videos. Only a few seconds long, the brilliant set of videos has millions and millions of views. Its popularity should only increase after the Wisconsin-Minnesota game on Saturday. That's because Minnesota used the little guy, twice, to taunt Wisconsin kicker Jack Russell.

It worked once (missed 38-yard FG), and it didn't work the other time (made 20-yard FG). Nothing can work 100 percent of the time, right?

Regardless, this was a fantastic idea and excellent execution.

A Minnesota spokesperson said the team had the "Dramatic Gopher" ready to go since the Big Ten opener vs. Iowa, however Saturday was the first time an opponent attempted a field goal facing the video board.

If you missed it Saturday, there's no need to worry. The Gophers expect to continue using their new furry friend – it's actually a chipmunk – in the future.

Watch the video:

h/t: @lostletterman

About Brent Yarina BTN.com senior editor Brent Yarina covers football and men's basketball for BTN.com. He writes the popular uniform feature "Clothes Call," which also focuses on the latest cosmetic changes across Big Ten arenas and stadiums. Read all of his work here. You can subscribe to Yarina's RSS feed and follow him on Twitter @BTNBrentYarina.